Your hub for video marketing news and updates

new-releases

ViewFi Product Update July & August

The past few weeks at ViewFi have been a whirlwind of activity, marked by exciting new partnerships, feature launches, and a commitment to expanding our platform’s capabilities. We’re pushing the boundaries of video marketing within the Web3 space, and these updates reflect our dedication to providing users with the most powerful and versatile tools available.

technology

ViewFi Integrates BNB Chain

In our ongoing mission to revolutionize video marketing and bridge the gap between Web2 and Web3, ViewFi is stoked to announce our latest integration with BNB Chain. This strategic partnership is a game-changer in our journey to empower brands and creators with blockchain-powered solutions. BNB Chain, the rebranded powerhouse formerly known as Binance Smart Chain, is crushing it as one of the most popular and fastest-growing blockchain ecosystems in the crypto space. Known for its high throughput and rock-solid infrastructure, BNB Chain has become the go-to platform for dApp developers and digital asset enthusiasts alike. With a thriving ecosystem that’s home to cutting-edge DeFi protocols, addictive GameFi experiences, and jaw-dropping NFT projects.

technology

Web3 Growth 2024: Unlocking New Opportunities with ViewFi

The Web3 landscape is rapidly evolving, with new technologies and platforms reshaping how we interact with the digital world. Safary’s recent article, “The State of Web3 Growth 2024,” provides a comprehensive overview of the current trends and prospects in this dynamic field. Among the key players mentioned is ViewFi, a company at the forefront of transforming video marketing through innovative Web3 solutions. This article explores the insights from Safary’s report and highlights how ViewFi can help Web3 companies enhance engagement, attract new users, and leverage on-chain identities.

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ViewFi launches ViewPlay™ — The World’s First Floating Web3 Video Format

Marketers face an unprecedented challenge: capturing and maintaining user attention. Whether in the traditional web2 space or the emerging web3 ecosystem, the struggle to engage audiences amidst a sea of content is real and pressing. As users become increasingly sophisticated and their attention spans shorter, innovative solutions are needed to cut through the noise and deliver impactful messages.

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ViewFi Product Update — June

We’ve been so immersed in building and developing new features that time has flown faster than we anticipated. Our dedicated team has been working around the clock to bring you the latest innovations in video marketing. As a result, we’re a bit late with our June Product Update, but we promise it’s worth the wait. Here’s a detailed look at the exciting new features and enhancements we’ve been working on:

technology

ViewFi + Livepeer: Transforming Viewers into Active Users Leveraging Web3 Technologies

Big news in the Web3 space — we just scored a grant to integrate with Livepeer Studio. This is going to be huge for taking video-on-demand marketing to the next level. Let’s break it down:

technology

ViewFi Supercharges Web3 Marketing with Base Integration and Onchain Summer NFT Drop

Web3 marketing is about to get even more rewarding as ViewFi joins Coinbase’s Onchain Summer celebration! To mark this exciting event and the launch of our Base integration, ViewFi is offering a unique opportunity to engage with our platform and earn rewards.

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ViewFi Product Update — May

Another month down, and a flurry of development activity has happened as we continue on our journey to help our customers to transform their video marketing

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A Marketer’s Guide to a New Paradigm | Part III : How to use ViewDrop™

It is simple to set up a ViewDrop™ using your video URL using YouTube or Vimeo on the ViewFi dashboard. You will then set up your ViewDrop™ reward structure, which can take less than a few minutes and requires no coding or software development.

technology

Supercharge Your Web3 Game Launch with these tips

The Web3 revolution is not just a blip on the gaming industry’s radar; it’s a relevant shift with the potential to transform the very core of how we design, market, and play games. For independent developers and NFT enthusiasts looking to use the power of the blockchain, launching a game is no longer simply about lore, code and ad spend. It’s about building a community, showcasing the game’s value through clever content distribution, and creating an ecosystem that thrives on user engagement and empowerment.

technology

NFTs: Revolutionizing Digital Engagement Beyond Loyalty Programs

In the realm of Web3, beyond the initial fervor surrounding NFTs in 2021, brands have predominantly focused on constructing Web3 loyalty programs. These programs represent a remarkably effective approach for brands to cultivate more dynamic connections with consumers, fostering engagement and retention.

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ViewFi Product Update — April

It has sure been a busy month for our dev team who have been working hard on some significant product updates. We are now excited to share the news for the latest release and what’s in the works next for ViewFi

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ViewFi Integrates Wallet Connect, connecting with +380 crypto Wallets

ViewFi now enables brands and marketers to reward their viewers with social tokens and NFTs directly from their whitelabel widgets available across the web. Through an integration with WalletConnect, users can choose from many web3 wallets including Metamask, Coinbase and Trust Wallet to seamlessly claim their web3 reward from their brand / project across any device.

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A Marketer’s Guide to a New Paradigm | Part II : Introducing ViewDrop™

In today’s rapidly evolving digital landscape, the utilization of rewarded video in advertising has emerged as a powerful tool for brands to engage and connect with their audiences on a deeper level. By offering users incentives such as in-game currency in exchange for viewing ads, brands not only capture attention but also foster a positive user experience. The success metrics speak volumes: brands employing rewarded video witness heightened user engagement, increased ad recall, and enhanced brand loyalty.

technology

A Marketer’s Guide to a New Paradigm | Part I : The impact of Web3 on Digital Marketing

In the ever-evolving landscape of digital marketing, novel concepts constantly emerge, promising to revolutionise the way brands engage with their audiences. One such phenomenon that has garnered significant attention in recent years is the advent of Web3 and Social Tokens. These digital assets, often tied to a brand, creator, or community, are gaining traction as a means of fostering deeper connections and driving value within online communities.